La Cassina was founded in 1927 in Meda, in the heart of Brianza, by the brothers Cesare and Umberto Cassina, initially for the construction of supplies for large cruise ships, including the famous Andrea Doria, the interiors of which were designed by architect Gio Ponti. Then begins a historic partnership between Cassina and Gio Ponti, consolidated in the 50s, which will lead to the creation of many masterpieces of Italian design, among them the chair called “Superleggera”, weighing 1.66 kg, an intelligent and cultured rereading of the famous Chiavarina chair, built on the Ligurian hills.
After and at the same time as Gio Ponti, promising young Italian designers, such as Mario Bellini, Achille Castiglioni, Vico Magistretti, will begin to collaborate with Cassina, belonging to what is now universally recognized as the Milanese school; thanks to the courage and flair of Cesare Cassina the company begins to identify itself as a laboratory of the best Italian design, with a careful search for ever new technologies, made available to designers, and with a constant analysis of lifestyle changes and ways of living.
At the same time as this research and collaboration with contemporary designers, thanks to the foresight and perseverance of Filippo Allison, Cassina continues a philological discourse of re-examination, rediscovery and reproduction of historical masters of Italian and international design. Thus an independent catalog was born, called “The Masters” to be added to the contemporary one, where the proposals of Le Corbusier, Charlotte Perriand, Gerrit Rietveld, Frank Lloyd Wright find space, up to the recent acquisitions of the archives and rights of the works of Franco Albini and Marco Zanuso. To carry out this project correctly and philologically, the company relies on the collaboration of the foundations in charge, where they were created as in the case of the Le Corbusier Foundation, or direct heirs.
In more recent years Cassina has experimented with the collaboration with contemporary designers of various origins, such as the French Philippe Starck, the Italian Piero Lissoni or the Spanish Patricia Urquiola, always maintaining that common thread of research, experimentation and innovation in the world of living. The most recent projects, after the Cassina family leaves the scene, are entrusted to artistic directors, such as the current Patricia Urquiola, who try to give an interpretation of the Cassina world, also re-reading some classics with the inclusion of colors and finishes. new.
The catalog dedicated to the Masters, each year enriched with new projects with the approval of the Foundations and heirs, remains the most brilliant and commercially successful example of how historical design can survive many experiments that are sometimes unnecessary. An example of this enrichment is the dialogue carried out by the company with Pernette Perriand, children of Charlotte Perriand, which allowed the rediscovery of the figure of this great designer, mistakenly overshadowed by the master Le Corbusier, and many of his little-known projects from the general public.
